In our recent post, we shared tips for finding custom domain names for your business when the domain name you want is not available. Once you select a domain name, you should also consider a custom email address. A custom email address helps you create a professional image and boosts your business’ credibility. By using Oamaru.net.nz email addresses – you are letting the customer now you are local.
John@yahoo.com or Johnbuildingsupplies@gmail.com - the first say nothing at all except I am John and I have an email address. The second is much better but is missing something. Why not 'JohnBuildingSupplies@Oamaru.net.nz' or 'BuildingSupplies@Oamaru.net.nz' John could event match his website 'JohnBuildingSupplies.Oamaru.net.nz' or 'BuildingSupplies.Oamaru.net.nz'
Not only is John saying he is local – he is also advertising Oamaru in all his emails and advertisements.
by doing this he is supporting local Oamaru businesses – an A+ to John for getting local support.
Stop using foreign or personal email addresses
There are several reasons why you should stop using foreign email addresses or your ISP’s default email for your business. Using foreign email addresses, such as gmail or hotmail and ihug.co.nz or xtra.co.nz, could give potential customers the view that your business is not properly established or credible.
Think of your favourite brands. Are there any that use foreign or personal email addresses to communicate? The reason why most of them don’t is because having a professional email address helps businesses have a professional outlook.
With foreign and personal email addresses, because there are often time millions or even hundreds of millions of businesses using the services, it is often difficult to get an email address relevant to your business. With your own custom emails, you can create a business email address for yourself. This is an effective way of branding yourself and your business and would make your email address more memorable to your clients.
Many organisations also block Foreign email accounts so as to prevent viruses and spam. And, one of the most important aspects of having an email address is so that people will receive and read the emails you send. Having a custom email account reduces your risk and lowers your cost as a credible business, since the goal is to have customers and prospects read your emails, communicate with you and purchase.
Oamaru.net.nz only services Oamaru so Must likely your business names or your names is available.
Lastly, getting a custom email address for your business is important because it makes you and your business more memorable in your customers’ inbox. It helps to build a brand. Imagine your customers getting an email from Kdi_nz@yahoo.com instead of Print@Oamaru.net.nz. Which email do you think they are most likely to open and respond to?
Use or contact form or call into ‘Oamaru Print and Copy Ltd, 146 Thames St, Oamaru‘ to sign up for a local email address and get started in supporting local – you must live in Oamaru to apply – Personal email addresses also available.